Kitchen Collaborative Launches New Infratech Site
We are excited to announce the recent launch of our new website for premium infrared heater manufacturer Infratech!
Infratech is an eco-friendly, high-end outdoor heating system provider that services both residences and commercial spaces that need beautiful, sleek, and subtle heating solutions. As a favorite amongst leading architecture and design firms, we knew we had to evolve the brand look to appeal to this sophisticated market.
We began the brand refresh with a new advertising photoshoot that featured a gorgeous residential heater installation with four models to communicate the lifestyle element of entertaining outdoors. This laid the groundwork for the new, sophisticated, and clean website design. We then streamlined the navigation, which helped the visitor access categories quickly and efficiently from any page on the site. The most notable section of the new site is the photo gallery, which now includes hundreds of beautiful product installations, so users can see Infratech heaters in context, and customer service reps can easily reference design ideas with clients.
The new, more robust site is supplemented with our recent social media launch, where users can experience outdoor living editorial content, go behind the scenes at Infratech, and see more beautiful installations as they happen in real time.
Check out the new site here!