New Simple Human Packaging Launches at Bed Bath & Beyond

Over the past year, we have been working to refresh the Simple Human product photography with a series of stylized lifestyle shots for packaging, website, print, and tradeshow applications. We’re excited to announce that the new look is now rolling out in Simple Human’s major mass retail outlets such as Bed Bath & Beyond!

The new images are consistent with Simple Human’s previous premium, ultra-clean brand aesthetic but take it one step further by introducing a lifestyle element that demonstrates both the actual scale of the product as well as key features and benefits.

Check out the new packaging and product displays below, or in person at Bed Bath & Beyond. You can see some more examples in our case study here.