Kitchen Collaborative’s New Logo for Motion Picture Costumers 2017 Wins an American Graphic Design Award
For the largest costumers union in the country, the Motion Picture Costumers Local 705 needed a new identity that communicated the unity of the group and the marriage of the two key classifications of costumers in a bold, sophisticated, and modern logo. The sewing needle represents custom made costumers, while the safety pin is a nod to finished costumers. The visually clever fusion of these iconic symbols in a strong cross motif represents the overall unity of Local 705. An expressive flourish weaves through the mark, representing the artistry in the craft of costuming. The mark is paired with a clean, bold, and modern type treatment that grounds the design; the logo is contained in a bold rectangular shape to represent the solidarity of the union.
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