Kitchen Collaborative Wins 2021 GDUSA Web Design Award
Graphic Design USA has once again selected Kitchen Collaborative as a winner in this year’s Web Design Awards for our work on Infratech’s Controls pages! We are honored to be included in the company of brands such as Anheuser-Busch, Bank of America, Procter & Gamble, and Toyota. Typically, only the top 10% of applicants for this award receive recognition.
The leader in the infrared electric heating systems for over 50 years, Infratech has been on the forefront of innovation with the most diverse range of control systems in the category. To highlight all the control features that Infratech offers, we reimagined their webpages to include dynamic video, highlight clear selling points, and inform the audience with eye-catching infographics that simplify the complex features for both B2B partners and end customers.
A website refresh can not only improve the brand’s presentation, it can have a real impact on improving performance and keeping customers engaged. Since the redesign, users are staying on the new Controls landing page on average 1 minute and 32 seconds. This is 73.6% more than time spent on the page before the redesign, meaning that people are staying on the new page and interacting with the content in a more meaningful way.
Thanks to GDUSA for the recognition!